Customer relationship manager Job Opening in Nagercoil

Job Title: CRM Manager – Research Field Department: Customer Relationship Management (CRM) Location: [Specify Location] Job Summary: The CRM Manager in the research field is responsible for managing and optimizing customer relationship strategies to enhance engagement with clients, researchers, and stakeholders. This role involves leveraging CRM platforms, data analytics, and marketing strategies to support research initiatives, improve client retention, and streamline operations. Key Responsibilities: CRM Strategy & Implementation: Develop and execute CRM strategies tailored to the research domain to ensure optimal customer engagement and satisfaction. Manage the implementation and ongoing customization of CRM platforms, ensuring alignment with organizational goals. Design workflows, pipelines, and segmentation strategies to manage diverse customer profiles, including researchers, academic institutions, and corporate clients. Customer Engagement: Establish and maintain strong relationships with key stakeholders, such as researchers, sponsors, and collaborators. Analyze customer needs, behavior, and feedback to create personalized communication strategies. Organize workshops, webinars, or events to foster client collaboration and engagement in research projects. Data Management & Analytics: Oversee the integrity and quality of customer data within the CRM system, ensuring accuracy and compliance with data protection regulations. Generate actionable insights using analytics to track key performance indicators (KPIs) like customer retention, engagement levels, and revenue growth. Provide regular reports to leadership on CRM effectiveness and opportunities for improvement. Team Collaboration & Coordination: Collaborate with marketing, sales, and research teams to align CRM initiatives with broader organizational objectives. Train team members and stakeholders on CRM tools and best practices. Act as a bridge between clients and internal teams to resolve issues and address client concerns promptly. Technology & Innovation: Stay updated on industry trends, emerging technologies, and best practices in CRM and research fields. Identify opportunities for digital transformation and implement tools that enhance efficiency and user experience. Integrate CRM systems with other platforms (e.g., marketing automation, data analytics tools) for seamless operation. Required Qualifications & Skills: Educational Background: Bachelor’s or Master’s degree in Business Administration, Marketing, Information Systems, or a related field. Knowledge of the research industry or academic domain is a strong advantage. Professional Experience: Proven experience (5+ years) in CRM management, preferably in the research, academic, or B2B sectors. Familiarity with CRM platforms like Salesforce, HubSpot, or Zoho CRM. Technical Skills: Proficient in CRM tools, data analysis, and visualization software. Strong understanding of customer segmentation, pipeline management, and marketing automation. Knowledge of data protection regulations (e.g., GDPR). Soft Skills: Exceptional communication and interpersonal skills. Strategic thinker with excellent problem-solving capabilities. Strong project management skills and ability to manage multiple priorities. Ability to work collaboratively in a cross-functional environment.